broadcast package

EA has been upping their esports game lately, so we were excited to partner with them and Zed Ink to create the graphics package for their first official World Championship for FIFA. It was a fun challenge to create something unique while working within the established FIFA 17 brand guidelines. We chose to keep it primarily flat and graphic, which allowed us to lean on the personality of the animation to give the package a really sporty, fast-paced feeling. The final result was clean and high energy, capturing the essence of the game.