Esquire Network

branding

We had the amazing opportunity to bring the classic Esquire brand to life on-screen. We accentuated its masculine tone by creating a palette of sophisticated colors and textures, smart typography, and clean, crisp animation. We’re so thankful to have been a part of this project from the early phases, working very closely with Adam, Lorenzo and the whole Esquire team. Together we developed a refined tone and visual language for this brand evolution, along with a pretty extensive toolkit that gives them the room to expand as they continue to create original shows and acquire content.